Firmness Options

Our firmness options let you customize how much squish your toy has!


  • Extra soft 0020 is super soft and squishy like a gummy candy.
  • Soft 0030 has a good amount of give and bend but springs back, like a gel insole
  • Medium 0050 still has some squish to the touch but is a little harder to bend, like a rubber eraser
  • Firm 10 A has very little give or bend, like a rubber band ball
Remember, the thicker the toy the firmer it will feel, so a large toy in soft may feel as firm as a small toy in medium.